Best product placement ever?
[youtube]http://www.youtube.com/watch?v=JJFqRcvq3rw[/youtube]
Samsung sponsored this guy Kenton Cool (awesome name) to summit Mount Everest for a ninth time this month. In exchange, the company had him place the first cell phone call ever from the highest point on Earth, to his wife. What a moment.
Like I always want to ask .. what about the camera man!?