[youtube]http://www.youtube.com/watch?v=PlBxHhL2lQc[/youtube]
I realize this commercial is over a year old, but it still cracks me up. And you gotta watch it a second time for the full klepto goodness. But on an advertising ROI basis, I’m not sure if the ad increases Starburst’s bottom-line. It may only be memorable via its wittiness rather than its ability of creating an emotional impulse to buy more Starbursts. Regardless, it’s good stuff.