GigaOM: 5 Reasons the New Mario and Sonic Partnership Doesn’t Really Matter
Former rivals Nintendo and Sega announced today a mashup title featuring the largest two franchise characters in video game history. Mario and Sonic At the Olympic Games will exclusively ship for Nintendo’s DS and Wii platforms later this year preparatory for the 2008 Beijing Olympics. Granted, cross-promotional games like Square/Disney’s Kingdom Hearts and Lego Star Wars have sold well in the past, but here are five reasons why the announcement doesn’t really matter.