Blake Snow

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Tagged prime time

You can’t look away: Here’s why people still watch NBC’s criticized Olympic coverage

nbc-fail

A lot of rabid olympic spectators in America are understandably upset. NBC has spoiled the tape-delayed results on more than one occasion, either with an evening newscast or even a promotional commercial in between events which announce interviews with eventual gold medalists that still haven’t won on tape delay.

Worse still for cord-cutters like me, authentication of a cable subscription is required to watch events live online, even though NBC is a free broadcast channel. Even still, the live stream app reportedly crashes a lot.

At the same time, the number of people watching NBC’s olympic prime-time and tape-delayed coverage is off the charts. Record ratings even. NBC’s tape delayed approach is even boosting they’re revenue, so they’re approach is obviously working, even if it upsets a lot of people.

So why is everyone so pissed off, and by everyone I really mean just a loud vocal minority? Continue reading…