Blake Snow

writer-for-hire, content guy, bestselling author

As seen on CNN, NBC, ABC, Fox, Wired, Yahoo!, BusinessWeek, Wall Street Journal
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Tagged film

Published works: The future of TV, film tourism, first time in Hawaii, Trump’s #1 hotel

Excluding non-bylined stories for my commercial clients, this is what I published last month:

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Helvetica: Yet another documentary I want to see


It’s documentary week here at Smooth Harold, and this is one I’ve been wanting to see since it first premiered in NYC in March. It’s called Helvetica, and it’s all about type and design.

Here’s a snippet from Kottke’s 4/5 star review: “Perhaps the highest praise I can offer for Helvetica comes courtesy of [my wife], who was snickering on the way into the theater about going to see a movie about a font and exited saying, ‘that was great, now I want to be a designer!’ The rest of the audience, mostly designers and type folks, loved it as well. But for the non-design folks, what’s compelling about the movie is getting a glimpse of how designers think and work; that it’s not just about making things look pretty.”

Unfortunately, I’ll have to wait until it hits DVD as the film is only showing on the artsy fartsy coasts. Any one else seen it?

My attempts to be a shoe designer (with a reply from Nike)

Nike SwooshAs a young boy, I used to dream about being a shoe designer for Nike. Something about “tennashoes” always fascinated me. I loved sports and I guess I really believed or wanted to believe that my kicks could help improve my athletic performance. So I drew shoes.

I entertained and acted upon that dream from grade school to my late middle-school years. I would seclude myself in the corner of my shared room and draw shoe mockups with only a pencil. I must have gone through dozens of notebooks. Finally, when I was about 11 or 12 and through my own initiative, I decided to look up Nike’s corporate address and send them my work.

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