Blake Snow

writer-for-hire, content guy, bestselling author

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Helvetica: Yet another documentary I want to see


It’s documentary week here at Smooth Harold, and this is one I’ve been wanting to see since it first premiered in NYC in March. It’s called Helvetica, and it’s all about type and design.

Here’s a snippet from Kottke’s 4/5 star review: “Perhaps the highest praise I can offer for Helvetica comes courtesy of [my wife], who was snickering on the way into the theater about going to see a movie about a font and exited saying, ‘that was great, now I want to be a designer!’ The rest of the audience, mostly designers and type folks, loved it as well. But for the non-design folks, what’s compelling about the movie is getting a glimpse of how designers think and work; that it’s not just about making things look pretty.”

Unfortunately, I’ll have to wait until it hits DVD as the film is only showing on the artsy fartsy coasts. Any one else seen it?