Not Hip Enough
In an effort to chase iPod Shuffles and Nanos, Dell jumps into the low-cost flash MP3 market with DJ Ditty. Here’s a news flash for you Dell: you’re not hip enough to name a product “Ditty.” Actually, that name isn’t even hip, it’s too forced kinda of like bling. And you lost any street cred you may have had way back with your played out “Dude…” campaign.
Their product design and marketing teams should be fired.
(Source: Tom’s Hardware)