Blake Snow

writer-for-hire, content guy, bestselling author

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Misunderstood: Why “fake it til you make it” is great advice

20th Century Fox

20th Century Fox

Dan Waldschmidt thinks “faking it til you make it” is horrible advice.

But the catchphrase doesn’t mean what Waldshmidt thinks it means (spoken in my best Inigo Montoya accent). A quick Wikipedia search would have informed him that “faking it til you make it” means imitating confidence until you find real confidence—not stretching truth, bending rules, or denying reality, like the columnist mistakenly believes it means.

The first commenter on his syndicated post said it best: “‘Faking’ doesn’t mean “lying.’ It means faking that you are confident, self-assured, knowledgeable—when you, in fact, you’re not. It is excellent advice and helped me overcome many fears and doubts.” Or as Amy Cuddy says, “Fake it ’till you become it.”

Hear, hear! I, too, have faked my way to becoming a responsible adult, marketable guyhusband of one, and father of five. For me, the catchphrase is easily one of the top 10 pieces of advice on finding success.