T-Mobile: We own the color magenta
Engadget tells the story: “So last week Deutsche Telekom, owners of the global T-Mobile brand, sent Engadget a late birthday present: a hand-delivered letter direct from their German legal department requesting the prompt discontinuation of the use of the color magenta on Engadget Mobile. Yep, seriously.”
If you read the legalese, the company says it “holds trademark protection for this use of this color in connection with its products and services around the world.”
Since when could you copyright a color, even in connection with a product or service? Ridiculous — otherwise Apple could sue any computer-maker that used the color white (though white’s not really a color, so that opens another can of worms).
Atta way to exploit legal muscle, T-Mobile. Nice form. Really. This totally makes me want to stay with you instead of jumping to AT&T’s iPhone.
2 Comments
Wow. T-Mobile should forget imoble and start going after HP (and others) for including their color in the CMYK cartridge. From now on anyone manufacturing, selling, or using, anything but CT-MobileYK cartridges will be found and punished.
Crayola, same goes to you (color thieving dogs).
Imoble, get cyan while you still can!
I’ll jump ship if you jump ship