I was recently asked my approach to sales, given that I spend significant time asking people if I can write for them. Here it is in its entirety:
“Hi, human. I sell this thing for a living because I believe in it. It’s benefited myself and others like you. Are you the right person to pitch? If no, do you know someone who is? If yes, is now a good time?”
That’s it. This gentle but persistent approach has served me well, because it respects timing as much as finding and asking the right person.