Blake Snow

content journalist, executive adviser, bodacious writer-for-hire

Hi, I'm Blake.

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Will do again: 5-star swimming at a 3-star resort

courtesy photo

courtesy photo

Lindsey and I took the kids to fabulous Mesquite, Nevada last month for spring break. The city bills itself as “The way Vegas used to be.”

With only three casinos and extremely limited food options, I’m not so sure about that. But I was charmed by the place and plan on returning soon the next time I crave a desert oasis. Here’s why.  Continue reading…

Self-promotion: Never let negative people, wrong trees, or bad timing discourage you

Photo: HBO/ShowtimeFrom the “never give up” files—Last month, I received a suprisingly condescending email in response to a story I was pitching. “Does this strike you as something we would publish?”

It was sent by a deputy editor from the nation’s third largest newspaper. “I was hoping it might it might fit your travel section, which I guessed you might oversee,” I replied. “Would you be willing to forward to the appropriate editor?”

The next day, the gentlemen apologized for being rude. But then he continued “in a spirit of friendliness” to list many greviences in a patronizing 350 word follow-up.

Continue reading…

To the stranger who reminded me that the human body can do hard things

Photo: Lindsey Snow

Photo: Lindsey Snow

The young man was hiding something. Perhaps unknowingly, but he was still hiding something.

He had spiked hair with an Archie look to it, albeit dishwater blonde instead of bright. A little under six feet tall, he wore an oversized t-shirt and basketball shorts like something out of the ’90s—two sizes too big.

He was pigeon toed, around 175 pounds, and with a case of mild acne. I’m guessing he was 20, give or take a few years.

Why was I so concerned with this guy’s looks, especially as a heterosexual man in a public gym?

I’ll tell you why. Continue reading…

Why do successful people often fail at life?

Photo: Platon/New Yorker

Photo: Platon/New Yorker

Clay Christensen, a man I deeply respect, has the answer:

“Christensen had seen dozens of companies falter by going for immediate payoffs rather than long-term growth, and he saw people do the same thing,” writes Larissa MacFarquhar for the New Yorker. “In three hours at work, you could get something substantial accomplished, and if you failed to accomplish it you felt the pain right away. If you spent three hours at home with your family, it felt like you hadn’t done a thing, and if you skipped it nothing happened.

“So you spent more and more time at the office, on high-margin, quick-yield tasks, and you even believed that you were staying away from home for the sake of your family. Christensen had seen many people tell themselves that they could divide their lives into stages, spending the first part pushing forward their careers, and imagining that at some future point they would spend time with their families—only to find that by then their families were gone.”

In other words, you become what you prioritize. Metamorphosis from sustained work-a-holic into a well-rounded and interesting person doesn’t just happen.

My latest for USA Today: Fantastic fjords of North America

Newfoundland & Labrador Tourism

Newfoundland & Labrador Tourism

An edited version of this story first appeared on USA Today

North American is known for a lot of things. Transcendent, soaring, and gaping fjords isn’t one of them. For that, most travelers understandably head to Norway, New Zealand, or Chile first—all renowned for their glacier-carved “canyons” that outlet into swallowing seas.

But the northern half of the continent has its fair share of majestic cliffs cut by frozen (instead of liquid) water, especially in parts of southern Alaska and Canada. As a bonus, they’re more proximitous than Europe’s beloved Grainger Fjord, less travelled, and still rate at least 4.5 out of 5 stars, according to average visitor reviews on Google and Tripadvisor.

Behold, the most fantastic fjords of North America: Continue reading…

10 things I’m thankful for this instant

pointerTo help my brain stay wired for happiness, here are 10 random things I’m grateful for:
  1. Full head of hair. To all my bros (and any women) out there with thinning, balding, receding, or otherwise missing hair, I sympathize with you. I don’t know what it would be like without follicles. I imagine it’s drafty and uncomfortable. I’m grateful for a full coiffure.
  2. A titanium back. Six months ago, I had my lower back fused. Although my participation in high-impact activities involving running, jumping, and extreme bending have been cut short by two thirds a lifetime, I’m grateful for the $26,000 titanium rods, screws, and spacer that keep me upright and mobile now. With a new lease on life, I feel great. Continue reading…

Critic turned fan: Just how “happy” is Disneyland?

Illustration Blake Snow/Disney

Disney

ANAHEIM, Ca.—Comedian Jim Gaffigan once joked, “My favorite ride at Disney was the air conditioned bus back to the airport.” When asked why he paid so much money to wait in long lines for underwhelming rides, he replied, “Because I love my children.”

I love my children, too. But unlike Gaffigan, I’ve been unwilling to visit Disney until recently because I viewed it as a rip-off, an unneeded parental sacrifice, and not nearly as rewarding as natural wonder. Although I have fond memories of visiting Disneyland with my family as an eight year old boy, I have fonder memories of visiting the nearby Laguna Beach that same week. “So I’ll take my kids to more majestic, less expensive places instead,” I’ve told myself ever since.

Deep down, however, I wanted to know: Could so many people be wrong? Why do over 70 million folks visit one of Disney’s templated parks each year, making it the third most-visited tourist attraction on Earth, according to Travel and Leisure? Can a place that averages 4.5 out of 5 visitor stars really be an overpriced tourist trap?

To find out, I caved recently and booked my family for two-day passes to Disneyland. Tickets cost $100 each per day; children were $5 off (that’s it?!). In fact, admittance to the park totaled more than the combined airfare and four-day stay we paid for a well-rated hotel across the street, not to mention the expensive dining we were sure to encounter inside the park.

Upon realizing that, I had buyer’s remorse. Had I make a mistake? Was I turning into sheep? Maybe. But I was determined to find out for myself, if not for humanity’s sake.  Continue reading…

Why I won’t buy an Apple Watch (for now)

Courtesy Apple

Courtesy Apple

Constantly checking your wrist watch is less rude and less distracting than constantly checking your smartphone. It might even improve your life.

Or so says a report from Wired on why Apple chose to manufacture the forthcoming iWatch, which serves as a second, more accessible screen for your iPocket, I mean iPhone.

“Your phone is ruining your life,” writes David Pierce, who, like many others, ignorantly blames the object instead of the abuser. Rather than setting boundaries on his technology, Pierce and others like him egotistically search for reasons to be elsewhere in thought and suffer the consequence.  Continue reading…

Things dance class taught me: Gender roles, body talking, and the Cypress Hill two-step

Snow Family

Snow Family

My wife—hi, hot stuff!—bought me ballroom dance lessons for Christmas. Even though I can cut rug freestyle, I was really excited about taking formal instruction. After finishing the eight week course last week, I am pleased to report it did not disappoint.

I fully expected to learn some new moves, but I didn’t expect the class to broaden my worldview and deepen my appreciation for music. But it did. Here’s what ballroom dance lessons taught me:  Continue reading…

This month’s Offline Newsletter is just three sentences long: Enjoy your life!

From the short and sweet files: “Man sacrifices his health in order to make money. Then he sacrifices money to recuperate his health. And then he is so anxious about the future that he does not enjoy the present; the result being that he does not live in the present or the future; he lives as if he is never going to die, and then dies having never really lived.”—Dalai Lama XIV

See also: American businessman misses point in life, hilarity ensuesmore offline issues

Food for thought: “Bad days” don’t exist, only bad hours

20th Century Fox

20th Century Fox

I had a bad day last week. Or so I thought.

After an afternoon full of rejection, major story revisions, and haters hatin’ on my efforts,* I turned to my wife and said, “I had a crappy day at work and am glad it’s over.”

“I’m sorry,” she acknowledged. “Was it all bad?”

In truth it wasn’t. I had a great morning, a nice lunch, and the first hour of the afternoon was smooth sailing, I conceded.

She replied, “A friend and I were talking yesterday, and we decided that there’s usually no such thing as bad days, only bad hours.”

I quickly recalled all the “bad days” from recent memory and realized none of them were that entirely. While I’m sure I’ve had extended periods of bad hours, I don’t believe I’ve ever had a bad day from start to finish.

That’s probably the optimist in me speaking. But country songs are mostly fiction. Very few people (if any) people get divorced, fired, miss all their meals, and lose their dog in a single day.

In other words, “bad days” don’t exist, only bad hours.

* The kind that don’t know how to say “No, thank you” when presented with an opportunity and instead deride, heckle, or discourage you from finding a more suitable dance partner

Smart selling: 7 habits of highly reluctant buyers and how to overcome them

New Line Cinema

New Line Cinema

Selling is a challenge. It requires unwavering confidence, polite persistence, and a deep understanding of buyer demand. It also requires an ability to withstand constant rejection, unfortunate timing, and even bad luck.

Whether you sell to businesses or consumers, overcoming buyer objections in another challenge. Some may be unique to your trade, but most are quite common, regardless of industry. What are they and how can they be surmounted?

To find out, I ransacked dozens of reports, expert analyses, and top Google results. After the dust had settled, I encountered close to 100 specific objections. But most (if not all) of those are merely variations of seven fundamental objections, which I’ve distilled and categorized below.

Before getting down to the nitty gritty, a word of caution: sellers must first understand theirs and their prospects’ available “walk-away” options before addressing any concerns. If you don’t respect those, you’ll fail to appreciate the nuances of your market and have a harder time overcoming legitimate buyer objections.

Furthermore, “objections are a gift,” says Kyle Porter, CEO of SalesLoft. “It’s the customer telling you something that will help you sell to them.” In that sense, buyer concerns are rarely outright rejections—they’re merely requests for more information. Hence, good communication is key to overcoming them.

With that out of the way, here are the seven most common buyer objections and advice for overcoming them:  Continue reading…

5 things everyone needs to get paid for doing what they love (or “The discouraging odds of becoming a professional athlete”)

To many boys (and some girls), professional athletes are modern-day heroes. Iconic celebrities with fame, fortune, and power. What wide-eye youth wouldn’t want the same?

Turns out, a lot of them do. (With oversized Bo Jackson and Michael Jordan posters adorning my childhood walls, I certainly did.) But as with all desirable things in life, getting paid to play sports isn’t easy.

In fact, the odds are downright nasty for aspiring players, according to new data from the NCAA.

Continue reading…

This retro documentary is fun, moving, and almost as good as King of Kong

YouTube Preview Image

My wife and I watched Atari: Game Over last night on YouTube (part II here). It’s an hour long documentary about the fast rise and even faster demise of video games in the early ’80s and the misinformation surrounding their fall (the games, not the decade).

That’s just the pretext, however. The documentary is really about hurtful group think, toxic urban legends, and the unfair, if not tragic, treatment of Howard Warshaw, a talented and pioneering game designer that was ostracized for his largely innocent role.

Although the documentary handles some weighty baggage, director Zak Penn keeps it fun, fast-paced, and peppered with likable characters. When Warshaw is partially redeemed by the end of the movie, I was rattled with sympathy.

Atari: Game Over isn’t as fist-pumping fun as Kong of Kong, which you should watch posthaste if you haven’t already. But the former is more accurate and just as endearing. Furthermore, it challenges the viewer to scrutinize their beliefs before accepting them and encourages us to give others the benefit of the doubt.

Five stars out of five.

I was there: Great moments in rock history (or songs I wish I could play on guitar)

YouTube Preview Image

I learned to play guitar sometime in the spring of 1994. I did it in a single day. Sort of.

Although I knew how to mangle the open chords for A, C, D, E, and G in the months leading up to that fateful day, the instrument didn’t click with me until my brother and his friend Dylan Denny demonstrated how to play bar chords the night before. “You mean I just keep the same finger formation and slide up and down the neck to play any chord I like, even flats!?” I enthusiastically asked. “Yup,” they replied. “That’s the beautify of power chords.”

I was so excited by this revelation — this power, if you will — that I called in sick the next day (i.e. I faked a cough and my mom let me stay home from school).

Armed with this new “life hack,” I learned to play Green Day’s entire breakthrough album by ear that day. I was so elated, I didn’t even break for lunch, let alone breakfast. I just played, played, and played, stopping the CD only to find the right chord. I even learned a few of the album’s basic “fills,” or poor man’s solos, as I call them.

Upon returning from school, my brother and friend were impressed with my progress. It’s not every day a rhythm guitarist is born. From that day forward, I wanted to “play rhythm” forever.

That all changed on a Wednesday night 13 years later.  Continue reading…